As bankruptcy attorneys, you know the importance of marketing your practice – especially in this day and age where the digital domain has taken the world by storm. Digital Marketing – i.e.: “The promotion of products or brands via one of more forms of electronic media” that is “to reach customers via digital technologies” – has become a crucial component when implementing marketing strategies. Did you know social media has now become so popular, it is the top Internet activity, even beating email? It is used by 72% of all internet users. Based on statistics such as these, it doesn’t make sense to exclude social media from your marketing strategy when it offers you so much potential to pinpoint and engage with your target audience.
At Affordable Bankruptcy Courses, we love social media. There is so much to explore, and so much potential for growth and development. Here are a few of our favorite social media platforms:
- Facebook– There are currently 1.23 billion users, with almost a quarter of that amount checking their page up to five times a day. 1.23 billion. The population of the US is 314 million…think about that for a second.
- Twitter – 34% of companies use Twitter to successfully generate leads. Their fastest growing demographic is 55-64 year olds – proving that the social media phenomenon is open to anyone. Contrary to popular belief; it is not just for teenagers.
- LinkedIn – two new users join every second, with 35% of users using the site daily.
- Blogging– 81% of online users in the U.S take into account the advice offered in blogs, with 61% actually making purchasing decisions as a result of what they have read.
did we mention that Affordable Bankruptcy Courses offer a convenient, affordable option for those needing to take Credit Counseling and Debtor Education in order to complete their filing? No phone call required for certification!
Sorry, we couldn’t resist.